When lighting a home, you focus on keeping it cosy and relaxing and creating a place where you can disconnect from the outside world. It's more personal and only needs to appeal to your taste (unless you live with someone who has a different preference). In commercial lighting, it's the opposite. Because it must appeal to the public, draw attention, and keep the customers engaged, the designing and planning process becomes more demanding.
Putting together an excellent commercial lighting system will improve the work environment and positively influence a buyer’s mind. So, to guarantee that you keep your employees productive and your customers interested, you need to check these tips on how to use different lighting fixtures to paint an exquisite picture!
Tip #1: Think About the Appropriate Light Output
When purchasing commercial lights, you'll be bombarded with many options. You'll find high-intensity and fluorescent lighting systems with high output and LED lighting with energy efficiency that saves on cost. Balance is crucial to create an overall progressive result when it comes to this type of lighting.
Most of the time, LED lighting is a better choice than other traditional alternatives because it can provide higher light output in a cost-efficient manner! Also, you can upgrade LEDs to be more energy efficient by adding a monitoring system with automatic controls.
If your area receives a lot of natural light during the day, you can minimise the use of your artificial lights. So, design your lighting scheme in a way that you can turn on/off your lights by sections instead of putting them all in series. There's also the option of using a daylight-dimming set-up with unceasing dimming ballasts.
Say your commercial space is massive, and there are parts that are easy to miss. Adding sensors may be beneficial because your lights will only switch on when needed. Just make sure that you have the correct type of motion sensors for your requirements.
Tip #2: Consider the Aesthetic Value
Did you know that décor, furniture and wall paint are not the only things to increase the aesthetic value of your space? Lighting adds a significant difference to the entire atmosphere of your room. If you do it right, expect an excellent result. However, doing it the wrong way can make your store look cramped and displeasing.
With lighting, you can enhance the strong points of your store (unique structural designs, arts, etc.) and set the mood of the interior. When it comes to office lighting, you can arrange it to create a relaxing but productive environment!
Because of the intense competition in the business industry, aesthetic lighting is crucial to set your brand/store apart. It's an essential image-enhancing strategy that may boost your sales and bring in new customers. It'll be best if you try to incorporate remarkable lighting technologies to be ahead of your competitors. Here are some that you can try!
- Public Zone High Lighting – Increase the intensity of your lights in activity areas or spots where you want to draw attention and lower the illumination in corridors and non-active regions. This strategy is similar to how moths are attracted to flames. It's an effective approach if you have seasonal products or items that you want to sell out fast.
- Dramatic Lighting – If you’re using low lighting before, here, you'll make some areas darker to showcase the products you want to be the centre of attention. It's the perfect scheme for limited-edition luxury bags, shoes, or high-value jewellery pieces.
- Decorative Fixture – Using whimsical or elegant lighting fixtures can scale up the visuals of your space in a practical manner. Many lighting units are constructed to appear like an art piece rather than just lighting.
- Natural Lighting – Nothing beats natural light. So, if you have the chance to incorporate it into your set-up, do it! Add skylights or large windows, and let the sunshine come in to invigorate your space.
Tip #3: Select Cost-Effective Lighting
Maximising profit is the number one goal of any commercial establishment. If you can attain this without incurring massive overhead costs, your business' profitability will increase even more! So, how can you do this?
One of the best ways is using LED lights instead of traditional lighting. If you have old fluorescent tubes, you can swap them out for LED panels or LED battens. With LEDs, your monthly electrical expenses will not overshoot, giving you more leeway for other expenditures that go over budget.
Tip #4: Look for Durable Fixtures
Why get lighting that can only last for a year or two? It’s a total waste of time, money and effort! Commercial lighting needs to be durable and robust to keep up with the demand of your business. You have to select a fixture that will not require replacements often to lessen your maintenance expenses.
To ensure that you're getting the best quality, stick with suppliers that have an excellent reputation. Also, check the labels and see if proper testing is done to guarantee its performance. If you see one, rest assured it will last longer than those from untrustworthy brands.
Tip #5: Research Various Commercial Lighting Set-Ups
What is your competitor doing, and how do successful brands do their lighting system? Are there fresher ways to arrange your fixtures? Is there a new lighting technology that can help you be more energy-efficient? Gathering data is necessary if you want to develop the best environment to entice customers, increase sales, and highlight your products.
Through research, you can discover other cost-effective ways to use lighting, and you can find more designs that can benefit your office. So, while it may take some time, it's an important step to help your store draw attention.
Although you can do it alone, having the assistance of a team or professionals can help you gain more insights that can be valuable while planning your lighting system.
Nothing is easy when it comes to commercial lighting. It's understandable if you're struggling at first because of the various factors you must consider. Nonetheless, all your efforts are worth-it, primarily once it produces the results you’re expecting. So, remember your commercial lighting from trusted suppliers like us, LED Supplier! Aside from commercial lighting, we also have residential lighting and other lighting solutions you'll surely don't want to miss.
